To co-ordinate an integrated communication policy, from concept to carrying out, means to define the goals, seek the most suitable media depending on the target groups, select, and manage and co-ordinate those people who contribute to designing and promoting the corporate image: photographers, stylists, art directors. The Stylist is in charge of the choice of the garments and of the composition of the outfits for the presentation of the fashion collections. The Stylist is a real journalist and visual reporter as well as the ring that links the manufacturing world of fashion magazines reader program.

The didactic programme comprises 600 theoretical hours and the remaining will focus on design and workshops. The best students in the Master Course will be awarded an internship programme in some of the most important Fashion Companies. The main strength of this Master is its capacity to combine theoretical preparation, study and analysis of the most successful manufacturing case studies with solid experience carried out in collaboration with enterprises within the sector.